All posts by jd

Real estate broker, civil engineer and general contractor.

Sponsor and Drive a Car in the 2010 Nevada County Fair

Sponsor and drive a car in the Fair’s Demolition Derby and you could win $1,000 for your favorite charity

Back by popular demand, the Nevada County Fair is providing organizations and businesses the opportunity to sponsor and drive a car in the Fair’s popular Demolition Derby, while at the same time raising money for a favorite charity or service organization.

Organizations and businesses can purchase a car for $500 and the Fair will provide a Derby car to use in the Demolition Derby. The organization can choose to provide its own driver or the Fair will provide a driver for the car. Additionally, the car can be picked up on August 6 to customize the car or it can be left at the Fair, where it will have a number painted on it.

The sponsored Derby cars will participate in their own event at the Demolition Derby, held on Sunday, August 15, at 7 pm in the Arena. The last of the sponsored cars moving will receive $1,000 towards the charity or service organization of their choice.  Last year’s winner was Mark Andreus, who received $1,000 for his charity, Christian Encounter Ministries.

There are only a limited number of cars available. Call the Fair Office at
(530) 273-6217 to reserve your car and obtain a list of rules. Forms are also available click here: NevadaCountyFair.

This year’s Nevada County Fair is August 11-15

Source: Wendy Oaks
Nevada County Publicist

Does Your Website “Suck”

By: Lisa J.  Lehr

Everyone knows by now (or should) that if you have a business, you must have a website. Even if you have a brick-and-mortar building and a strictly local clientele, you need a website to stay competitive. Many people toss their phone books into the recycle bin as soon as they get them, so they’ll never know you exist unless you have an Internet presence. Potential customers check out your location, your hours, and what makes you stand out from your competitors before they consider showing up in person.

Okay, so you have a website. Can you cross that off your list now?

In a word, no. Because the reality is that your website probably—statistically speaking—sucks.

If people are bored, confused, or turned off by what they see, or if you just haven’t given them the information they were seeking, they leave and do not become buying customers. It’s that simple! So how do you get your website to “not suck”?

I’m so glad you asked.

Here’s a basic checklist of what your website must do, be, and say in order to be effective:

  • Does it clearly tell your site visitors what you do?
  • Is the look-and-feel consistent across all pages?
  • Is your unique selling proposition clear?
  • Is it focused on the customer, not on you?
  • Does it tell your site visitors what you want them to do?

Chances are, you’re not even sure of the answers to all these questions. You may not even understand what the questions mean! That’s normal, because effective web copy writing is probably not your business.

Does your website suck? If so, run, don’t walk, and get help with it before it “sucks” your business right down the drain.

Lisa J. Lehr is a writer and copywriter living in Grass Valley. She can help you promote your business with a full range of online and offline marketing pieces. A member of Empire Toastmasters, she’s available to speak to your business or professional group. Visit her website www.justrightcopy.com for more information, opt in for the message series, and receive a free Marketing Guide.


Lisa J. Lehr
I write words that make you money–just ask me how.
www.justrightcopy.com
Visit my website and sign up for my fr~ee marketing tips.
New! No~cost Marketing Guide now available at my website.

Nevada County Fair Celebrates the Day for People with Disabilities


This year also marks FREED’s 25th anniversary and the 20th anniversary of American Disabilities Act

Join us at the Nevada County Fair on Friday, August 13, for the annual Day for People with Disabilities. This day at the Fair will also celebrate the 20th anniversary of the American Disabilities Act and the 25th anniversary of Nevada County’s FREED Center for Independent Living.

During the Day for People with Disabilities, which happens every year on the Friday of the Fair, those with disabilities are admitted to the Fair at no charge, as is a guest or a chaperone. Additionally, individuals are given free parking, and vendors are brought in to offer products and services that cater to people with disabilities and to those that assist them.

There are several events and activities planned throughout the day. In the Ag-Sperience area, there will be an accessible location for individuals to see and interact with the livestock. In the same area, Master Gardeners will be demonstrating “Accessible Gardening.”  On the patio of the Northern Mines building, the Gold Country Wood Turners will offer a sit down lathe for those who are wheelchair bound to try their hand at creating wood art.

Mark Wellman, a nationally acclaimed author, filmmaker and motivational speaker, will be at the Fair’s climbing rock wall, where Mobile Rock is donating time for those with disabilities to have a try at climbing. Wellman will then be joining Candace Cable of Turning Point Tahoe on the Budweiser True Music Stage at 2 pm for an inspiring, motivational presentation.  Rounding out the evening, local DJ and break dancer, Rico Stephenson, will serve as the DJ at the Fairgrounds’ Dance Pad.

FREED Center for Independent Living, founded by Nevada County resident Sam Dardick, is a non-profit group dedicated to serving people with disabilities. The Americans with Disabilities Act was passed in 1990 to prohibit discrimination against disabled people.

The Day for People with Disabilities is presented by Pacific West Pharmacy, Inc. and FREED, The Independent Living Resource Center.

For information about the Nevada County Fair, August 11 – 15, visit NevadaCountyFair.com.

Nevada County Fairgrounds and the Food Bank of Nevada County Team up to Feed Those in Need

Visit the Nevada County Fair and help your community at the same time

Imagine being able to visit the annual Nevada County Fair at a discount, and be able to help the local Food Bank at the same time? At this year’s Fair, you can! The Nevada County Fairgrounds and The Food Bank of Nevada County are teaming up to help feed those in need.

Bring a can of food (or two or three) to the Fair on Sunday, August 15, and the Fair will give you a coupon for $1 off general admission to the Fair on that day.  The Food Bank will have food collection bins available at the Fairgrounds from 10 am – 5 pm at Gates 1, 3 and 5, which is also where you’ll receive your coupon. It’s that simple!

All food collected on that day will be given to The Food Bank of Nevada County, which distributes food to those in need in our county.  At last year’s canned food drive, 1,240 pounds of food were collected – enough to feed 550 – 600 families.

It’s the best of both worlds – fun at the Fair, while helping out in the community. It’s all part of Community Involvement Day, sponsored by YubaNet.com and The Food Bank of Nevada County, on Sunday, August 15, at the Nevada County Fair.

This year’s Fair is August 11 – 15. Visit www.NevadaCountyFair.com for more information or call the Fair Office at (530) 273-6217. For more information about the Food Bank of Nevada County, visit www.foodbankofnc.org or call 530-272-3796.

Former NFL Player Arthur J. Marshall Jr. Sentenced for Mortgage Fraud

Former Georgia and NFL player Arthur James Marshall Jr. was sentenced to 69 months in prison for bank fraud related to an elaborate mortgage fraud scheme and was also ordered to pay more than $3.6 million restitution to his victims.

Former NFL wide receiver Arthur J. Marshall Jr. was sentenced to 69 months in prison for bank fraud related to an elaborate mortgage fraud scheme.

According to Moe Bedard of LoanSafe.org, Marshall, of Martinez, Florida, was indicted in June 2009 on 22 counts related to falsifying mortgage applications, real estate contracts and other paperwork that he fraudulently presented to lenders to obtain home loans. The banks were left with millions in bad loans as Marshall’s criminal enterprise crumbled during the housing crash.

Marshall plead guilty on October 2, apologized in court to his victims and promised to make things right in the future. As part of his plea agreement, Marshall has agreed to repay $3.6 million in restitution according to the Victoria Advocate.

“I didn’t intend for them to get hurt, but they did and that’s my fault. I will do everything in my power to make this right. And I will,” he said.

Marshall played five years in the NFL from 1991 to 1996 as a wide receiver with the Denver Broncos and New York Giants. He played at the University of Georgia from 1988 to 1991. He had 87 receptions, 1,267 yards and four touchdowns in his career.

The evidence presented at sentencing revealed that Marshall falsified sales contracts, personal finance records and other documents as part of his mortgage fraud scheme. The victims of Marshall’s scheme included banks, a family who never got a property title from Marshall after paying him $100,000 for a home, and members of the American Legion.

It also says an unnamed couple paid Marshall $100,000 in 2008 to build them a house. Prosecutors say Marshall did little construction work on the home and refused to transfer the title for the property to the buyers

Pilot Peak Vineyard and Winery

By Jacque Wilson

This year marks the 6th annual release of wines at Pilot Peak Winery, one of the foothills premiers’ destination wineries.

The Penn Valley winery, on a hillside overlooking Pilot Peak, continues to offer varied events during the year.

To celebrate, the winery has expanded its signature, flower-filled terraces, relocated the dance floor and added colorful landscaping.

During the weekends, from noon to 5 p.m., Pilot Peak offers one of the most unique and complimentary wine tastings around – called “comparative tastings.”

Wines are served in flights of four with pairings, so you can compare and contrast the wines, as well as enjoy the marriage of food and wine.

The wines include Grenache Rose, Viognier, Cabernet Franc, Grenache, LiVedo, Paramour, Syrah Port and Judges’ Choice Awards in the 2010 San Francisco Chronicle wine completion.

“At Pilot Peak, we believe wine should be experienced sitting down with food, family and friends in a beautiful setting,” says Nancy Stevens, co-owner. “We offer this opportunity to every visitor that comes to our winery.”

Saturday Sunsets at the Peak are a crowd favorite, with live local music and reasonably priced food prepared by local restaurants and caterers.  The Saturday event is from 6-10 p.m.

Pilot Peak helped lead the effort to open the Grass Valley Wine Company at 151 Mill Street in downtown Grass Valley.  “The new location offers access to our wines not only on weekends but during the week” says winemaker and co-owner Lynn Wilson.

“The best is yet to come” says Len Stevens, the fourth partner in winery.  It recently changed its name to Pilot Peak Winery Company and plans to offer micro brews at its locations in the future.

Jacque Wilson is a co-owner of Pilot Peak Winery

Pilot Peak Vineyard and Winery
12888 Spenceville Road
Penn Valley, CA 95946
530-432-3321
Website PilotPeak


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Family of the Year to be Honored at Nevada County Fair

The Casillas Family is this year’s Nevada County Fair Family of the Year. From left to right – Beth, Dan, Emmalee and Manuel.  Photo taken by Shaffers Originals of Grass Valley
The Casillas Family is this year’s Nevada County Fair Family of the Year. From left to right – Beth, Dan, Emmalee and Manuel. Photo taken by Shaffers Originals of Grass Valley

The Casillas Family of Penn Valley has been named Family of the Year by the Nevada County Fair’s Board of Directors. The Board chose the Casillas Family because of their ongoing participation in the Nevada County Fair and their ongoing commitment and support of Nevada County agricultural youth programs.

Dan and Beth Casillas have been active in the Fair and youth agriculture programs since they moved to Nevada County in 1995. They have served as leaders for Cool Hollow 4H, where Dan served as the beef leader, and Beth volunteered at the Fair’s 4H food booth, as well as the Cattlewomen’s Red Barn. They are also supporters of the annual Junior Livestock Auction, and enjoy watching the Fair’s showing competitions

When not volunteering or working on youth projects, Dan is busy running his own cattle service business, Casillas Cattle Service. Beth serves as a legal secretary for the Placer County District Attorney.

Their children, Emmalee and Manuel, have also been actively involved in the Fair for many years. Both began exhibiting animals at the age of 9 and, prior to that, they entered still exhibits. Emmalee showed steers and breeding cattle in both 4H and FFA, in addition to showing commercial breeding hogs for four years as a side project.  Manuel began exhibiting chickens as a pee wee 4H member, then graduated to steers and breeding cattle. The 2010 Fair will be his last year exhibiting a steer.  Emmalee and Manuel also participated in the Fair’s Ag Mechanics competition and auction as Bear River FFA members.

Both of the Casillas children have gone on to pursue agricultural education. Emmalee, now 22, recently graduated from Fresno State University with a degree in Agriculture Education. She is currently attending graduate school at Fresno State to obtain her teaching credential. Manuel, 18, recently completed the welding program at Butte College. He is now continuing his education at Sierra College, and will eventually transfer to Fresno State.

The Casillas family received nominations from both Kim Rounds and Tasha Volheim, who both have had personal experience with the family.

“Year after year, the Casillas family dedicates their time to the Fair,” said Rounds. “Their sincere kindness, love for the Fair, and honest respect for what it does for the families and children of our community is evident through their actions and attitudes.”

Volheim seconds those comments. “Whether it is helping kids, Fair officials, or helping out at the livestock auction, the Casillas family is always willing and able to do whatever it takes to make the Fair a great experience for everyone. They are a great example of what the Fair family should be – a family that enjoys the Fair and puts out the extra effort to help others enjoy the experience, too.”

About being named the Fair’s Family of the Year, Dan says, “We are very excited to be this year’s Fair family! It seems a great way to end our children’s 15-year Nevada County showing career. We always look forward to the Fair each year and we’ll continue to support it and Nevada County agricultural youth in the future.”

The Casillas Family will be honored at opening ceremonies of the Nevada County Fair, which runs August 11 – 15.  They will receive free admission to the Fair, along with parking passes, free carnival rides, and admission to all five nights of arena events. In addition, Shaffers Originals of Grass Valley will create a family portrait to commemorate the family’s selection as the Fair’s Family of the Year.

For more information about the Nevada County Fair, visit NevadaCountyFair.com or call (530) 273-6217.

Source: Wendy Oaks
Publicist Nevada County Fair

Nevada County Fair Tickets on Sale Now

Buy early and save!

Tickets for the Nevada County Fair are on sale now. Purchase your admission, carnival ride tickets, and arena event tickets before the Fair begins and save money!  This year, you can also save time by purchasing your tickets online.

Buy your admission tickets before August 10 at 5 pm and get admission for only $5.  Better yet, purchase a ticket to attend the Fair on Thursday, Kids’ Day, and get a “Be A Kid Again” adult admission ticket for only $3.  You can also take advantage of other pre-sale offers before August 10, including a five-day Fair pass with unlimited entry for $25; a season parking pass for $25; a carnival ride bracelet, good for unlimited rides for any one day, for $23; or a carnival ride booklet of 30 coupons for $20. If you purchase any ticket to an arena event, the cost for Fair admission is only $5.

There are several ways to get your tickets early. New this year, the Fairgrounds is offering online ticket sales. Visit NevadaCountyFair.com and follow the easy steps to purchase admission tickets, parking passes, season passes, arena event tickets and carnival ride coupons. You can also purchase tickets by calling the Fair Office at (530) 273-6217; or visiting the Fair Office on McCourtney Road before August 10 at 5 pm.

After August 10, admission for the Fair is $8 for adults, $6 for seniors, $3 for children 6-12, and children 5 and under are free.

This year’s Nevada County Fair is August 11 – 15.  The Fair’s Office is located on McCourtney Road in Grass Valley. The phone number is (530) 273-6217, the FAX number is (530) 273-1146, and the website is NevadaCountyFair.com.

Source: Wendy Oaks
Publicist
Nevada County Fairgrounds
(530) 273-6217
wsoaks@gmail.com

Are You a Dog or Cat Person?

By Lisa J. Lehr

Perhaps you’ve just bought your first home, and for the first time ever you have an opportunity to adopt a pet. Or perhaps you’ve had a dog or a cat and are wondering if the other kind of pet would work for you. So which is better: dog or cat?

Consider the following questions.

How much space do you have?

Big dogs need space. Except for very senior dogs, they need a yard to run around in, or to be walked regularly. An under-exercised dog is likely to have behavioral problems, and you’re likely to be looking for a new home for him soon. Cats do just fine indoors (in fact they are much safer there), although several cats in a small apartment may feel crowded.

How close are your neighbors?

This question has to do with how much your pets are going to bother your neighbors. Barking dogs quickly make their owners unpopular. True, so do cats who dig and hunt in other people’s yards, but you can (and should) keep your cats indoors except under supervision. A barking dog can be heard over a significant distance.

How much maintenance do you want to do?

Dogs need to be walked, groomed, and usually fed on a schedule. Cats normally don’t. You may enjoy these jobs or be happy to pay someone else to do them. Just make sure you have a plan.

Which kind of “bathroom duty” do you prefer?

If your dog “goes” in your yard, you need to shovel it up before someone steps in it. If he “goes” while you’re out for a walk, you’ll need to bag it and bring it home to your garbage can. If your cat uses a litterbox, you’ll have to change it. (Some cats can be taught to use the toilet, but letting your cats roam freely outdoors just to avoid litter box detail is not responsible pet ownership.) So which one of these jobs is the least distasteful to you?

Do you want to be tied to a feeding schedule?

Cats are much more amenable to having a food bowl left out twenty-four-seven. Dogs are likely to either eat it all at once, or, if you leave for the day (or more), hoard it (not eat it at all), not knowing when you’re going to return to put out more food. Some dogs, however, are good at self-feeding, so if you’e adopting an adult dog, you may be able to select one who is.

Are you prepared to teach your dog to respect your property?

Yes, cats do claw the furniture and bite things. But the amount of damage a cat is likely to do is not in the same league with what dogs often do. We hear stories of dogs who shred the couch, dig a hole in the carpet, break a window to get out, chew up an entire wardrobe of shoes, etc. Cats are rarely guilty of these things.

Finally, lots of pets are in need of homes with puppy and kitten season. In addition, due to the poor economy, many people are abandoning their pets which often end up in shelters.

Lisa J. Lehr is a writer and copywriter as well as animal lover living in Grass Valley. She can help you promote your business with a full range of online and offline marketing pieces. A member of Empire Toastmasters, she’s available to speak to your business or professional group. Visit her website www.justrightcopy.com for more information, opt in for a message series, and receive a free Marketing Guide.

Sales Slow But Remain Above Last Year

With the scheduled closing deadline for the home buyer tax credits, existing-home sales slowed in June but remained at relatively elevated levels, according to the National Association of REALTORS®.

Existing-home sales, which are completed transactions that include single-family, townhomes, condominiums and co-ops, fell 5.1 percent to a seasonally adjusted annual rate of 5.37 million units in June from 5.66 million in May, but are 9.8 percent higher than the 4.89 million-unit pace in June 2009.

Lawrence Yun, NAR chief economist, said the market shows uncharacteristic yet understandable swings as buyers responded to the tax credits. “June home sales still reflect a tax credit impact with some sales not closed due to delays, which will show up in the next two months,” he said. “Broadly speaking, sales closed after the home buyer tax credit will be significantly lower compared to the credit-induced spring surge. Only when jobs are created at a sufficient pace will home sales return to sustainable healthy levels.”

According to Freddie Mac, the national average commitment rate for a 30-year, conventional, fixed-rate mortgage fell to a record low 4.74 percent in June from 4.89 percent in May; the rate was 5.42 percent in June 2009.

The national median existing-home price for all housing types was $183,700 in June, which is 1.0 percent higher than a year ago. Distressed homes were at 32 percent of sales last month, compared with 31 percent in May; it was also 31 percent in June 2009.

NAR President Vicki Cox Golder said softer home sales expected this summer don’t tell the whole story. “Despite these market swings, total annual home sales are rising above 2009 and we’re looking for overall gains again this year as well as in 2011,” she said. “Conditions have become more balanced in much of the country, which is good for both buyers and sellers. However, consumers find it even more challenging to navigate the transaction process, especially for distressed properties, which only underscores the value REALTORS® bring to buyers and sellers in this market.”

A parallel NAR practitioner survey shows first-time buyers purchased 43 percent of homes in June, down from 46 percent in May. Investors accounted for 13 percent of sales in June, little changed from 14 percent in May; the remaining purchases were by repeat buyers. All-cash sales were at 24 percent in June compared with 25 percent in May.

Total housing inventory at the end of June rose 2.5 percent to 3.99 million existing homes available for sale, which represents an 8.9-month supply at the current sales pace, up from an 8.3-month supply in May.

“The supply of homes on the market is higher than we’d like to see. But home prices are still holding their ground because prices had already overcorrected in many local markets,” Yun said. Raw unsold inventory remains 12.7 percent below the record of 4.58 million in July 2008.

Single-family home sales fell 5.6 percent to a seasonally adjusted annual rate of 4.70 million in June from a level of 4.98 million in May, but are 8.5 percent above the 4.33 million pace in June 2009. The median existing single-family home price was $184,200 in June, up 1.3 percent from a year ago.

Single-family median existing-home prices were higher in 10 out of 19 metropolitan statistical areas reported in June in comparison with June 2009. In addition, existing single-family home sales rose in 12 of the 19 areas from a year ago while two were unchanged.

Existing condominium and co-op sales slipped 1.5 percent to a seasonally adjusted annual rate of 670,000 in June from 680,000 in May, but are 20.5 percent higher than the 556,000-unit pace in June 2009. The median existing condo price was $180,100 in June, which is 1.4 percent below a year ago.

Regionally, existing-home sales in the Northeast rose 7.9 percent to an annual level of 960,000 in June and are 17.1 percent above June 2009. The median price in the Northeast was $244,300, down 1.2 percent from a year ago.

Existing-home sales in the Midwest dropped 7.5 percent in June to a pace of 1.23 million but are 11.8 percent higher than a year ago. The median price in the Midwest was $155,900, down 0.1 percent from June 2009.

In the South, existing-home sales fell 6.5 percent to an annual level of 2.01 million in June but are 11.0 percent above June 2009. The median price in the South was $163,600, unchanged from a year ago.

Existing-home sales in the West dropped 9.3 percent to an annual pace of 1.17 million in June but are 0.9 percent higher than a year ago. The median price in the West was $221,800, up 1.5 percent from June 2009.

Source: NAR

John J. O’Dell
Real Estate Broker
Call 530-263-1091