Nevada Union High School Senior Wins Double Master Showmanship Award at Nevada County Fair

Shelby McClelland receives two prestigious awards On Saturday evening, Shelby McClelland, a senior at Nevada Union High School, took home two master showmanship awards – one in the small animal division and another in the large animal division. This is the “best of the best,” the highest showmanship award granted by the Nevada County Fair, [...]

Does Your Website “Suck”

By: Lisa J.  Lehr Everyone knows by now (or should) that if you have a business, you must have a website. Even if you have a brick-and-mortar building and a strictly local clientele, you need a website to stay competitive. Many people toss their phone books into the recycle bin as soon as they get [...]

Are You a Dog or Cat Person?

By Lisa J. Lehr Perhaps you’ve just bought your first home, and for the first time ever you have an opportunity to adopt a pet. Or perhaps you’ve had a dog or a cat and are wondering if the other kind of pet would work for you. So which is better: dog or cat? Consider [...]

Are You Ready to Get Serious About Your Marketing?

by Lisa J. Lehr Business owners can easily get stuck in a vicious cycle: Business isn’t so good. They can’t afford to outsource their marketing. They do it themselves, results remain poor, and business remains not-so-good. How do business owners get out of this vicious cycle? It’s not easy, but it’s simple: they make a [...]

Irish Wolfhound, Logan, A Dog Taller Than His Owner

By Jeff Toff This is Logan who was born on St. Patrick’s day!  5 years ago.  He was a champion show dog, winning every show he entered except one.  He retired from the ring and became my hiking buddy. Logan is the gentlest giant around.  When other dogs–big or small–growl at Logan, he just wags his [...]

Swimming: For Fitness, or Just For Fun?

by Lisa J. Lehr It’s been a long, cool spring, but it’s bound to get hot one of these days. And when it does, human bodies will be heading for water bodies in droves. There’s no question that swimming cools you off, provided the water temperature is lower than your body temperature—which it is, unless [...]

No Website? Get With It Already!

by Lisa J. Lehr In an earlier post, I talked about the importance of autoresponders: those little automated messages that your website visitors get when they opt in to (i.e., put their name and e-mail address in the boxes) your website. In doing some outreach to local businesses recently, however, I discovered that not only [...]

Improving Your Business

Lisa J. Lehr is one of the local contributors to this website. I’ll have more about our travels in Italy tomorrow. By the way, I really appreciate Lisa’s contributions and welcome anyone else who would like to contribute to this site. Have you heard about the tool that can bring in 90% of your sales? [...]

Drink Enough Water – But Not Too Much

by Lisa J. Lehr The weather is warming up, people are heading outside to exercise, and we’ve been told our entire lives to drink “plenty of water.” Not everyone realizes, however, that it’s possible to drink TOO much. How much is enough, and how much is too much? You may remember back in January 2007, [...]

Why Some Businesses Will Thrive in “This Economy”

by Lisa J. Lehr Yes, we know. The economy is bad. Recovery may be on the horizon, but no one really knows how close. Or if we can “hold out” till it happens. Yet we can each take some actions to position ourselves in the best possible way to survive a weak economy—and be at [...]